It is so funny that he expressed that "To bring that Silicon Valley methodology and that three-month-old start-up feeling to a company that has been in Japan for 45 years, that’s the exciting part – and the challenging part."
By contraries, I only had an experince of working at Japanese company which has a certain history, so would be really exciting for me to work with the people like him.
Also his next challenge are interesting, "he is working on include in-store, self-order kiosks – which are already common in Japanese ramen shops and other restaurants – and augmenting McDonald’s offerings, such as a digital Happy Meal that links toys with digital games and experiences" For the consumers who are digital native audiences, it should be more natural to get digital incentive instead of the physical toys.
