Small Talks No. 76

Small Talks No. 76



I remember the "STRADA" trend of Programmatic.

Especially for the first "S", Sequential Storytelling, which means the consumer path after consuming the contents on their first touch point, the sequence of TV to Mobile display to social networks.  Then this guarantees audience engagement and reach.

The other means, "TV shncronization", "Real time triggers", "Audience Targeting", "Dynamic Creative Optimization" and "Audinece Insights".

Small Talks No. 75

Small Talks No. 75



This is the important thing for all the business man who is working for any indutry. Networking with someone new is much more than just handing out your business card, sometimes I ended up with hanging out my business card.

Understood that "Communiate" continously and "Maintain" are important for Networking, and I think this applies not only for Business but also for private thing.

Yes, I will continue to have communicatoin with them.